The Promotional Idea Showcase - Winter 2000 - Updated
Quarterly
NEW
PRODUCTS
Good
To Go “Green” ... It’s
difficult to think of anything really new that can be added to a Swiss
Army knife, isn’t it? Difficult, however, never means impossible.
This version of the Genuine SAK is called the “Executive Golf
Pro,” designed specifically for the corporate golfer. It contains a
pen blade, nail file/cleaner, and key ring, but also incorporates a
divot-fixer, stroke counter and ball marker. Of the usual high-quality
stainless steel, it comes with its own handy pouch. asi/96467
Lasting
Impression ... Amber’s been a hot commodity in inexpensive
jewelry for a couple years, with no signs of flagging. Now, it can
be used to promote your firm. These items, crafted of sterling
silver and genuine Baltic amber, have an extraordinarily high
perceived value, yet are far more affordable than one might think.
The available selection includes pins, brooches, cuff links and
pendants in a wide variety of shapes and sizes. There’s even a
miniature spoon. Imprinting is accomplished by means of a string
tag attached to the item itself, or a label placed on the
attractive plastic gift box included with each piece. Definitely
something unexpected. asi/52776
Never
Again ... It’s hard enough to simply remember to take pills
– prescription or vitamins – when we have to. What’s worse
is finding out we left our pillbox at home or the office or, even
worse, lost it. The “Protector Pocket Pill Tube” can put an
end to that. Aesthetically, it’s quite simple – a white or
translucent plastic affair, with an attached lid and a clip that
enables it to be securely attached to an inside jacket pocket,
shirt/blouse pocket, inside of a purse or even a pants pocket.
Basically, it ensures your pills go with you. The lid can be
opened/closed with one hand for even greater convenience. Light
enough for a mailing, too. asi/38980
In
one place ... Most of us are probably saving at least one of
each state commemorative quarter. The question is, where? More
than likely, in a box or drawer somewhere, where we’re not sure
which ones we have and which we still need. And by the time the
last ones appear, in 2008, it’s possible we won’t remember
where we put the others. These stiff cardboard holders eliminate
the situation by providing a displayable all-in-one place for
them. The easel-back display holds one coin for the first 10
states. The folder card, two coins (front and back) for the first
10. Those wishing to use something more complete can opt for the
album, which has spots for all 50, from Delaware to Hawaii. The
smaller two can be imprinted on one color, the album, with a
silver hot-stamp. asi/58000
If
You Demand A Brand ... If you’ve ever used chocolate for a
promotion, you’re already aware that your counselor can provide
several varieties of extremely high quality and even better taste.
However, we also understand that there are those occasions when a
program might need the touch of an established brand name. To that
end, Ghirardelli, one of the oldest and most respected chocolate
makers in the country, is now available as a promotional product.
Choose from several formats of San Francisco’s finest, including
acrylic squares with mini-bars, velvet bags filled with bars and a
cable car-tin. Warning: as with all good chocolate, it’s
addictive. asi/90147
Bridging The Gap ...
Here’s something in a carry-all bag that definitely adds
diversity. Of sturdy polyester, the “Straddle Bag” offers
outside pockets with a center carrier. By pulling the handles
apart, it opens wide enough to straddle a seat or chaise lounge,
leaving accessible pockets on both sides. Folded up, it can be
carried as a knapsack, by its handles or via a shoulder strap, and
when empty, folds flat for easy storage. Available in three models
which feature different sizes/numbers of pockets and compartments.
All styles have water-resistant linings and meet airline carry-on
size regulations. In several colors, too. asi/64890
Compact
Colors ... Jewel boxes taking up too much space at your desk?
No more room for a multi-disc unit? Check out the “C-Shell.”
It’s a durable plastic disc holder that fully protects and
securely holds a standard CD, yet is only about a quarter-inch
thick, and weighs a fraction of what a jewel case does – making
it great for mailings. Even further, the cases come in a
huge selection of cool colors, prevent CD breakage when being
shipped, are recyclable, long-lasting, inexpensive and stackable
and can take a highly visible imprint. asi/48545
Meaningful
Hold-Up ... It’s one of those little rules of life – if
you have a bulletin board (and what office doesn’t somewhere?)
you need push pins to attach stuff to it. Usually, they’re the
standard colored plastic variety. But why waste an unusual ad
opportunity? “Ad Tacks Notes” start out as 1-inch,
metal-backed buttons, but then take an interesting left turn,
becoming sturdy, extra-long push pins that’ll not only hold a
whole stack of memos, but keep a firm’s message highly visible
for really long periods of time (ever known anyone to throw out a
push pin?). Available in bulk or carded. asi/35500
Instant
personalization ... Another bag variation, this time on the
familiar cotton canvas tote. This is exactly like many others
offered on the market, with an important exception – one side
features a built-in, plastic-fronted photo frame, which allows the
owner to add a personal touch under the imprinted area. Or, a
company can use it for photos of a new plant, snaps from a company
picnic or even an invitation. Photos can be changed as well,
allowing for all sorts of follow-up mailings. asi/68810
This online version of IMPRINT MAGAZINE is updated regularly along with the printed
version.
Good
To Go “Green” ... It’s
difficult to think of anything really new that can be added to a Swiss
Army knife, isn’t it? Difficult, however, never means impossible.
This version of the Genuine SAK is called the “Executive Golf
Pro,” designed specifically for the corporate golfer. It contains a
pen blade, nail file/cleaner, and key ring, but also incorporates a
divot-fixer, stroke counter and ball marker. Of the usual high-quality
stainless steel, it comes with its own handy pouch. asi/96467 
Lasting
Impression ... Amber’s been a hot commodity in inexpensive
jewelry for a couple years, with no signs of flagging. Now, it can
be used to promote your firm. These items, crafted of sterling
silver and genuine Baltic amber, have an extraordinarily high
perceived value, yet are far more affordable than one might think.
The available selection includes pins, brooches, cuff links and
pendants in a wide variety of shapes and sizes. There’s even a
miniature spoon. Imprinting is accomplished by means of a string
tag attached to the item itself, or a label placed on the
attractive plastic gift box included with each piece. Definitely
something unexpected. asi/52776
Never
Again ... It’s hard enough to simply remember to take pills
– prescription or vitamins – when we have to. What’s worse
is finding out we left our pillbox at home or the office or, even
worse, lost it. The “Protector Pocket Pill Tube” can put an
end to that. Aesthetically, it’s quite simple – a white or
translucent plastic affair, with an attached lid and a clip that
enables it to be securely attached to an inside jacket pocket,
shirt/blouse pocket, inside of a purse or even a pants pocket.
Basically, it ensures your pills go with you. The lid can be
opened/closed with one hand for even greater convenience. Light
enough for a mailing, too. asi/38980
In
one place ... Most of us are probably saving at least one of
each state commemorative quarter. The question is, where? More
than likely, in a box or drawer somewhere, where we’re not sure
which ones we have and which we still need. And by the time the
last ones appear, in 2008, it’s possible we won’t remember
where we put the others. These stiff cardboard holders eliminate
the situation by providing a displayable all-in-one place for
them. The easel-back display holds one coin for the first 10
states. The folder card, two coins (front and back) for the first
10. Those wishing to use something more complete can opt for the
album, which has spots for all 50, from Delaware to Hawaii. The
smaller two can be imprinted on one color, the album, with a
silver hot-stamp. asi/58000
If
You Demand A Brand ... If you’ve ever used chocolate for a
promotion, you’re already aware that your counselor can provide
several varieties of extremely high quality and even better taste.
However, we also understand that there are those occasions when a
program might need the touch of an established brand name. To that
end, Ghirardelli, one of the oldest and most respected chocolate
makers in the country, is now available as a promotional product.
Choose from several formats of San Francisco’s finest, including
acrylic squares with mini-bars, velvet bags filled with bars and a
cable car-tin. Warning: as with all good chocolate, it’s
addictive. asi/90147
Compact
Colors ... Jewel boxes taking up too much space at your desk?
No more room for a multi-disc unit? Check out the “C-Shell.”
It’s a durable plastic disc holder that fully protects and
securely holds a standard CD, yet is only about a quarter-inch
thick, and weighs a fraction of what a jewel case does – making
it great for mailings. Even further, the cases come in a
huge selection of cool colors, prevent CD breakage when being
shipped, are recyclable, long-lasting, inexpensive and stackable
and can take a highly visible imprint. asi/48545
Meaningful
Hold-Up ... It’s one of those little rules of life – if
you have a bulletin board (and what office doesn’t somewhere?)
you need push pins to attach stuff to it. Usually, they’re the
standard colored plastic variety. But why waste an unusual ad
opportunity? “Ad Tacks Notes” start out as 1-inch,
metal-backed buttons, but then take an interesting left turn,
becoming sturdy, extra-long push pins that’ll not only hold a
whole stack of memos, but keep a firm’s message highly visible
for really long periods of time (ever known anyone to throw out a
push pin?). Available in bulk or carded. asi/35500
Instant
personalization ... Another bag variation, this time on the
familiar cotton canvas tote. This is exactly like many others
offered on the market, with an important exception – one side
features a built-in, plastic-fronted photo frame, which allows the
owner to add a personal touch under the imprinted area. Or, a
company can use it for photos of a new plant, snaps from a company
picnic or even an invitation. Photos can be changed as well,
allowing for all sorts of follow-up mailings. asi/68810