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The Promotional Idea Showcase - Summer 2003
- Updated
Quarterly
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NEW
PRODUCTS
By Arn Bernstein
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For more information
on any of the products on this page, or ways they can be used to
achieve your marketing/communications objectives, contact or go to
the Internet site of the promotional products professional who
sponsors your Imprint subscription.
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INTERESTING
TOUCH ... Few things say brand loyalty more than a signet ring
bearing a company’s logo. These rings feature etched and filled
logos which really bring out the image. In five styles, three
materials (silver, brass and stainless steel) and four standard
sizes, each ring comes packaged in a presentation tin, which can
itself be imprinted, too. Something like this could add a note of
exclusivity to meeting sales goals (a sales club), exceeding them,
beating a deadline, etc.
Ask for asi/94230, Corporate Gifts line –
specify Summer Imprint |
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Subtle
Upgrade ... As a promotional product, baseball-style caps are
one of the most ubiquitous. And there’s a lot of them, too. OK,
let’s get serious now. These caps, of 100% brushed cotton twill,
feature a lightly quilted sweatband, eyelets and are totally
adjustable. Nothing new yet, right? Patience… They also feature a
rather unique imprint – a die-cast emblem of solid pewter or brass
as opposed to embroidery. The total “look” really tends to jump
out, and the emblems add virtually no extra weight to the caps. Oh
– and in case you were wondering, they’re also very securely
attached.
Ask for asi/31518 Ad-N-Art line – specify
Summer Imprint |
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It Fits You ... You’ve
already seen pens with semi-moldable grips, but “Q-Lever” is the
first we’ve encountered that has an adjustable writing tip.
Twisting the unit’s end cap literally rotates the pen’s point
into whatever position’s most comfortable for the writer. Of metal
and plastic, the product features a futuristic-looking metal and
acrylic cap and comes in a clear vinyl sleeve. Oh – it was also
named 2003 Product of the Year by the German Association of Plastic
Consumer Products.
Ask for asi/86390, Senator line – specify
Summer Imprint
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Instant
Nostalgia And Back ... The Then and Now series is undoubtedly
one of the coolest lines of coffee-table history books to hit the
racks for a long time. Each volume is dedicated to a major U.S. city
(Chicago, St. Louis, Philadelphia, Atlanta and about 17 more) and
features dozens of old photos of various locations, contrasted with
shots of the same locations today. It’s a great way to see how our
cities have changed and developed. And, unlike the full-retail
bookstore version, these editions include a special bound-in page
that includes your logo and message to the recipient. There’s a
ballpark volume as well.
Ask for asi/45627, Book Co. line – specify
Summer Imprint |
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Stir It
Up ... Well, it may not be as rhythmical as the Bob
Marley/Johnny Nash song, but the “Stirrer Mug” is still an
attention-getter. Of stainless steel and ABS plastic, it looks like
most insulated travel mugs. The difference is inside. At the push of
a rubber-coated button, the tiny plastic blades at the bottom
(affixed securely, don’t worry) gently but completely mix
whatever’s in the mug – coffee and cream, tea and milk, scotch
and soda (for after hours) – with a whirlpool motion. It operates
on two AAA batteries, which are included.
Ask for asi/71920, Glass America line –
specify Summer Imprint |
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Safety
With Style ... Of anodized aluminum, this rescue flashlight
offers all the important details, and manages to look good while
doing it. Under the end cap – which also doubles as a car-window
breaker – is a safety belt cutter. The unit also has a rubberized
on/off switch, lanyard, spare bulb and is water-resistant. It uses
two D batteries, is available in brushed silver or matte black with
ring accent, and comes individually gift-boxed.
Ask for asi/99070, Zippo line – specify
Summer Imprint |
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Real
Earth Message ... If you’re after something truly unusual and
unexpected for a mailing, ask your counselor about the “Greening
Card.” It’s a ready-to-mail, postcard-sized, folded paper card
that can be imprinted with a full-color logo and ad message. Once
opened, the user is directed to remove a piece of board, which
reveals a patch of soil impregnated with grass seed. With the
addition of some water and sun, the grass sprouts in a few weeks,
and can last all year with proper care.
Ask for asi/44815, Chimidan line – specify
Summer Imprint |
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The The
The The That’s A Promo, Folks ... Most of us, including your
customers, have admired those Warner Bros. animation prints and cels
at one time or another. Now, a selection of them are available as
promotional products. Choose from a wide selection of
limited-edition cels, giclee prints, lithographs and sericels
featuring favorites such as Bugs, Daffy, Porky, Sylvester, Foghorn
Leghorn, Muttley, Pepe, etc., not to mention Superman, Green
Lantern, the Flintstones, the Jetsons and much, much more. Even
Speechless, the Mel Blanc tribute, is here. The imprint, of course,
is placed on the reverse side. All prints are framed and ready to
hang, and come with a certificate of authenticity.
Ask for asi/49945, Burnes of Boston line –
specify Summer Imprint |
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