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Collective
Creativity
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| Summer – that great season of trips to the beach, cookouts in the park, backyard barbecues and lazy, hazy, crazy days is finally here. Add to that company picnics, athletic events and other outings, and you’ve got a season full of opportunity. You also have a lot of thirsty people. Consequently, one of the best ways to get people’s attention during the sweltering summer months is with beverages and related products. A few are gathered below to get you started: |
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NO SWEAT. Just
because drinks (like people) tend to have more condensation in the
summer doesn’t mean they have to drip all over the place. The
“Coaster Caddy” fits right on the bottom of a 12-ounce can,
longneck bottle or standard pint glass, absorbing moisture and
keeping surfaces clean and dry – all while showcasing your logo.
An obvious choice for bars and clubs, it can also be used at
company picnics, for direct-mail campaigns or even as small gifts
to employees. |
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TAKE IT WITH YOU.
There are few better ways to carry a beverage than a
convenient travel mug. Insulation ensures the drink stays hot or
cold, and the tight-fitting lid helps avoid spills. Add the mugs
to a promotional campaign, and recipients have a useful reminder
of your company, possibly for years. Just about any firm can
effectively work travel mugs into an ad program – sports teams,
schools, factories, retailers, car dealerships, restaurants,
hospitals, etc. |
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SHOW YOUR SPIRIT.
No one will wonder what team anyone supports while his or her
drink is actually sporting its own athletic jersey. Made to fit
20-ounce bottles, the foam jerseys are available in more than a
dozen colors, and regular and sleeveless versions. Use them to
show support for any high school, college, local/national sports
team, or have special versions made for your company’s next
outdoor or athletic event. |
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COFFEE WITH A
KICK. Tired of the same old supermarket coffee most of us
drink? You won’t find that here. Guaranteed. This
bourbon-flavored (just flavored; no alcohol) whole-bean gourmet
brew is sure to stand out almost anywhere it’s served. It can
make for an unexpected welcome gift for new homeowners/apartment
renters, hotel/bed and breakfast guests, office tenants and
others. |
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CLASSIC
SELECTION. Wine is usually one of the top gift choices when
you want to make a good impression. Even more impressive is the
quality of artwork that can be used to customize these bottles of
fine but affordable vino. The handcrafted etched and painted
designs truly turn the bottles from mere containers to little
works of art. Choose from Mondavi or Woodbridge cabernet or
chardonnay in a variety of sizes and styles. |
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SIZZLIN’
SWIZZLER. Obviously a close relative of “Litecubes,”
“Glow Cocktail Stirrers” are another fun way to brighten an
event. They start out looking like fairly standard drink stirrers,
but can be quickly turned into a self-contained mini-light. And,
they’ll more than likely stick around even after the drinks are
gone, because they can easily be converted into glowing party
bracelets. Again, a natural for nightclubs and bars, but
restaurants, company events, stores and others can get in on the
fun too. |
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A BRIGHT IDEA. Let
“Litecubes” light up your next event. Of non-toxic,
FDA-approved plastic, they light up with a tap, and can be turned
off in the same way to conserve power. The lights, naturally, are
battery-operated. The cubes also contain re-freezable gel, and
they can be re-used several times. Frozen, they can add some
excitement to drinks, punchbowls, pitchers, and so on. Room
temperature, they can add a fun element to ponds and tubs, or
simply placed around a room for a more “glowing” atmosphere.
An interesting addition to any corporate event, too. |
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WORKS LIKE A … Ever
misplaced a drink or accidentally picked up someone else’s? Then
you’ll probably appreciate the simple function of wine charms
– they unmistakably identify someone’s wine glass. The solid
brass, die-struck monogram charms are available in a variety of
styles and colors, as well as custom designs, so they could even
be used to distinguish who’s drinking red and white. |
