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Day Tripper
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July |
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Cell Phone Courtesy Month. OK, maybe the majority of cell phone users aren’t rude, but it sure seems that way sometimes. You can “shush” them as loudly or politely as you please with bumper stickers, pins, hats, keytags, mugs or other logoed items. Ideal for theaters, restaurants, local governments, churches, schools – just about anyone who might want to warn or “suggest” that cell phone use is discouraged. July 1: “I Forgot” Day. In today’s fast-paced environment, it’s easier than ever for things to slip the mind. Luckily, there are calendars, electronic organizers, dry-erase boards, memo pads, magnets, memo recorders and other products to jump-start the brain. It’s also a good day for you and your promotional consultant to reach out to overlooked clients or contacts. July 3-August 11: Dog Days. The title “Dog Days” refers to Sirius, a.k.a. the Dog Star, which ancient people believed was responsible for the high temperatures in the Northern Hemisphere. They also believed the heat negatively affected people, animals and even the earth and sea. Try a lighter approach with a dog-themed promotion, or help people beat the heat with personal fans, caps and hats, beachwear, waterbottles and ice packs. July 13: Embrace Your Geekness Day. With the near-ubiquity of computers and people using the Internet, we’re convinced more than ever that there’s a little bit of geekiness in everyone (some more than others, of course). So even if your clients or employees aren’t the embodiment of geek chic, use today to play up the geeky side of things. Give out pocket protectors, rulers, goofy stressballs for a fun, left-of-center promotion. We’re not sure what the difference is, but on a related note, July 15 is Be A Dork Day. July 20: Moon Day. Held in commemoration of Neil Armstrong’s historic moonwalk more than 30 years ago, Moon Day lends itself to all sorts of promotional capacities. Just about any company can try a lunar theme or use the day to recognize stellar achievements. July 30: Paperback Books Introduced, Anniversary. The first modern paperback, Ariel by Andre Maurois, was published on this day in 1935. Schools, libraries, bookstores, malls, community centers and others can commemorate the printing by doing something special for readers. Bookmarks, bookends and bookstands are just a few available book-related items that can carry your message. |
