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Promotional Planning Calendar
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February |
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1-29: Vision Awareness, Cherry, American Heart, Black History, Hot Breakfast, Weddings, Plant Seeds Of Greatness and Children’s Dental Health Month. Another huge smorgasbord of ideas. 1-7: Personal And Business Coaching Week. Emphasizing the importance on either or both. Most companies can start a program if desired. 6: Pay A Compliment Day. To your co-workers, your employees, your clients. And a logoed product can help underline its sincerity. 8: Jules Verne: Birthday. Highly imaginative French writer whose books not only provided the genesis for science fiction, but also predicted several things that would come true almost a century later – nuclear-powered subs, for instance. Cool tie-in for bookstores, schools, libraries, video stores, etc. 11: Satisfied Staying Single Day. Recognizing those who like being unmarried. Great link-in for dating services, nightclubs, restaurants (singles nights), supermarkets (single-portion foods, singles events), food processors, department stores, etc. 13: Get A Different Name Day. Whether you hate your name or just want a change, you can choose another one today for the next 24 hours. Interesting idea for a company as well as individuals. 16-23: Nostalgia Week. The best part is, the concept of nostalgia is so multigenerational, it can be observed in any number of ways. Many nostalgic products can be imprinted as well. 23: Woolworths Opens. The very first chain store, opened today, 1879, in Utica, NY. Consider how it changed business forever. 24: Gregorian Calendar Anniversary. The most widely used calendar in the world was created today, 1582. Good logoed calendar opportunity. 26: Marian Anderson: Birthday. Considered one of the finest operatic contraltos ever, she also broke several racial barriers. Radio stations, music stores, record companies, libraries, concert venues, orchestras, arts foundations, etc., can all take part. 28: Floral Design Day. It’s not just flowers in a vase, but a real art form. |
